How to grow your Facebook page

Your company may be wanting to grow your following on Facebook to attract new clients or just because you want more interaction on your posts. Growing your Facebook page can be a challenging task for anyone but here are some practical steps that you can take to grow your page quicker.

1. Complete your page

Make sure that your Facebook page has all of the basic information and make sure that your information is up-to-date.

2. Create engaging content

Make sure that you regularly post content on your Facebook page that would engage the audience that you are looking for. Making sure that your content is specific to your target market is important.

 

3. Don’t always self promote

Sharing content only about your products or services is not a good way to go. You should have a mix of content share on your page. Share other pages content if your audience would find it interesting.

4. Join relevant groups

Your Facebook page has the ability to join groups. Search for relevant groups, join them, and share in the groups.

5. Share outside Facebook

You will want to share links to your Facebook page outside of Facebook. This could be on your website, in a blog, in marketing material, or anywhere else that your target audience may see and want to join your page.

6. Personally share your content

Once you have posted your engaging content on your Facebook page, go into your personal account, and share that content with your friends and family. Ask your employees to share the content on their profiles as well.

7. Invite your friends to like your page

You have the ability to ask your friends to like your page. Invite all your friends and family who you think would be interested and asked them to do the same. You should also ask your employees to invite their friends as well.

8. Maintain activity on your page

Make sure that you maintain activity on your page. At first, this can be difficult but people are more likely to follow a page that is active than one that hasn’t posted anything in weeks.

9. Advertise

You can show adverts to relevant people in your community asking them to like your page. This is a great way to increase your following, but make sure you are doing the other 8 steps as well.

There is no guaranteed way to get people to organically like your page and engage with your content but following the steps will get you started and you will learn what your audience engages with and what you can do to grow.

If you would like some assistance from the professionals speak to us about a social media content and advertising strategy to grow your page and promote your business. Call us on 087 379 5978 or email us on hello@digitallimegreen.com for more information. You can visit our contact us page to fill in the contact form.