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Bridging Finance for Small Businesses
Bridging Finance for Small Businesses Bridging Finance has always been a popular term in the real estate business. However, you can also apply those practices in other fields. In simple words, bridging finance is a short-term loan to keep the cash flow steady while...
Coping with Stress as a Businessman
Coping with Stress as a Businessman A small business, especially a startup, is your first courageous step into a brave new world. The first few months can be pretty rough, and you may find yourself in some discouraging moments. They may put stress on you, discourage...
Do you need an SSL Certificate for Your Website?
Do you need an SSL Certificate for your Website? In 2021, the short answer is yes, and it is a must to get an SSL certificate for your website. Of course, there are a few cases where it would be okay not to go through the hassle to get an SSL certificate. For example,...
Is my password secured?
Is my Password secured? - An Introduction Having a secured password has been increasingly getting important. With the rapid digital evolution, new underhand techniques to steal data and passwords are coming into the light every year. It is important to protect your...
How to make website navigation effective?
How to make website navigation effective? Navigation on any website is a very important aspect one should never ignore. It is going to help your visitors to explore your website effectively. Well, not only that, but it also increases your SEO score with a proper...
WooCommerce vs Shopify – What’s good for me?
WooCommerce vs Shopify - An Introduction If you are planning to run or running an e-commerce store in South Africa, then you must be familiar with Woocommerce or Shopify. In this article, we are going to briefly compare WooCommerce vs Shopify to give you an idea. By...
What is Responsive Web Design?
Responsive Web Design and Digital Evolution Responsive web design refers to optimising a webpage's elements to help them adjust and function properly across all screen resolutions. With more and more people having smartphones in South Africa, this practice has become...
Writing an effective FAQ Section
Writing an effective FAQ Section for your Website When we first decided to add FAQ on our website, we thought it would be a piece of cake. Later did we find that there was more to it. The cake had to taste good and satisfying too. A FAQ section on your website is just...
How to effectively use Yoast SEO
How to effectively use Yoast SEO There are various free and paid tools in the market to help you monitor your SEO strategy. In this article, we are introducing Yoast SEO, our personal favourite. Let's talk more about how you can effectively use Yoast SEO to understand...
WooCommerce Payment Gateways in South Africa
WooCommerce Payment Gateways in South Africa There are many payment gateways available in South Africa. Choosing the right WooCommerce payment gateway option depends on your business, products and services, and target audience. A secured payment gateway is at the...
Important Website Footer Elements
Important Website Footer Elements Almost every website has a footer. It can serve a variety of purposes for your website. From a little introductory text to terms and conditions, a footer's content does it well. The content present in the footer may depend on the type...
Top 5 WooCommerce Plugins
Top 5 WooCommerce Plugins Choosing plugins for your WooCommerce website can be a more difficult task than you think. You may miss out on improving your online store by running a vanilla WooCommerce store. Or, if you end up adding a lot of unnecessary plugins or...
Lucrative Economic Sectors in South Africa
Lucrative Economic Sectors in South Africa for SMEs The South African economy is one of the most dominant economies on the African continent. Knowing the key economic sectors of South Africa can help you come up with a profitable startup idea. It will also help you to...
Free WordPress and WooCommerce Themes
Free WordPress and WooCommerce Themes In website design, choosing the right theme matters. An ideal theme for your website would match your brand and logo. Furthermore, the right theme will also help in giving a good user experience to the website visitors. Of course,...
Linkedin Carousel Advert Specs
Design Recommendations* File Type: JPG or PNG Ratio: 1:1 Recommended Resolution: at least 1080 x 1080 pixels Text Recommendations Ad name (optional): 255 characters Card headline: 745 characters Introductory text: 255 characters Technical Requirements...
Linkedin Single Image Advert Specs
Design Recommendations File Type: jpg or png File Size: 5 MB Image Ratio: 1.91:1 (horizontal, desktop and mobile) 1:1 (square, desktop and mobile) 1:1.91 (vertical, mobile-only) Text Recommendations Ad name (optional): 255 characters Headline: 70 characters...
Google Analytics – Set up Goals & View Reports
Google Analytics - An Introduction With the ever-growing internet, understanding how your online business strategies are performing is important. Google Analytics is a highly popular tool that helps you track your website performance or advertising campaign's...
Important Aspects of SEO
Important Aspects of SEO - Introduction In a previous article, we talked about a few bad SEO practices that may affect your SEO strategy negatively. But what about the positive aspects of it? Or more precisely, what about the most important aspects of SEO you should...
Importance of UX in Mobile App Design
Importance of UX in Mobile App Design User Experience (UX) plays an important role in making or breaking the audience for your app. Your designs should be user-oriented, aimed to provide them value over downloading and using your mobile app. In this article, let us...
Website Design Costs in South Africa
Website Design Costs in South Africa Website design costs in South Africa depend on the website designer you choose. They usually charge R1000 to R30000 on average. The price varies and it depends on the client's requirements. One would ask why should they pay a...
Black Hat SEO practices
Black Hat SEO is an unethical practice solely focusing on increasing your Google Index Ranking without having any regard for User Experience. Advertising and SEO are the two major factors in improving your website traffic. When we talk about SEO for various search...
[UPDATED] Microsoft plans on buying Discord for over USD$10 billion
Microsoft is repeatedly in talks with Discord about buying the chat app. Discord - originally launched as a gaming voice-chat application across various platforms - is now repeatedly reported in talks with Microsoft for more than a whopping USD$10 billion deal. That's...
Dropshipping Business in South Africa
Dropshipping Business in South Africa Have you ever dreamt of opening your own retail store but never had the budget to do so? Or did the risks (Source: StartupNation) made it unattractive for you? We understand if so. But what if someone tells you that it is...
Top 10 Successful Home Business Ideas
Top 10 Successful Home Business Ideas A good home-based business idea can improve your income and quality of life. Whether you want to pursue it as a primary source of income or just want to earn some extra bucks, a home-based business may help you out in that....
Start a Business in South Africa
Starting a Business in South Africa Do you wish to start a business in South Africa? It might be easier than you think it is! South Africa is considered a strategic business location for many reasons: strategic geographical location, rising middle-class and suitable...
Google Ads vs SEO
Google Ads vs. SEO - An Introduction In this age of Digitisation, many traditional businesses have started taking their business online. Whether it's a simple application for your smartphone or a website visited by millions of users worldwide, this practice has been...
Successful Business Ideas
Successful Business Ideas The idea of starting a personal business crosses one's mind at least once in a lifetime. This idea holds great potential to change our world for the better yet often we find ourselves hesitating whenever we think about it. The reasons could...
Custom App Development
Custom App Development in Cape Town Custom app development in Cape Town can be expensive depending on what you are looking for. In this rapidly evolving digital world, you have to make extensive efforts to stand out in the crowd; you have to make your services...
How to Grow your LinkedIn Page
Grow your LinkedIn Page - The Importance. Grow your LinkedIn page for an opportunity to influence professionals globally through your business ideologies and services. Social media has been proving to be an important platform to grow your business and LinkedIn is no...
Advertising on Facebook in South Africa
Advertising on Facebook in South Africa There are approximately 23.5+ million users on Facebook in South Africa (Source: Statista). Advertising on Facebook in South Africa is a great way to promote your company and get more calls and more sales into your business....
Facebook Detailed Targeting
Facebook Detailed Targeting Facebook has a lot of detailed targeting criteria available on its advertising platform. Knowing what is available can help you create audiences that better achieve your advertising goals. Here is a list of some of the advertising criteria...
Website Hosting in South Africa
Website Hosting in South Africa Deciding on a website hosting company in South Africa depends on various factors. No matter what kind of website you own, you need a reliable website host that will allow the smooth functioning of your website. Before you decide, you...
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